漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-磁土潤滑劑 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| facebook/120244296437020009 | 14 100% | ↓0% | 14 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
| direct | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/atomic-coating | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% | ↓100% | 0 0% |
| facebook/2606 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| facebook/120248811827730391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243306120740009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243212908450009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = metaads/atomic-coating 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: atomic-coating | 188 100% | ↓97.3% | 5 2.7% | ↓60% | 2 1.1% |
| 商品: aurora-coating | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: apgo-atomic-colored-glaze | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: apgo-磁土潤滑劑 | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: water-stain-removeer | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: glaze_coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: atomic-cyrstal-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: atomic-coating-value-package | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo-pressure-foam-sprayer | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-prefect-glass-restorer | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo-g11-plus | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-enamel-crystal-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-car-whitener | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo鍍膜布 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: 新包裝-apgo鍍膜專用洗車精補充包 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 原子封體鍍膜 | 1 100% | ↓100% | 0 0% | – | 0 0% |