漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 apgo-g11-plus 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| metaads/2606meta | 398 100% | ↓0% | 398 100% | ↓96.2% | 15 3.8% | ↓33.3% | 10 2.5% |
| meta/2603-meta | 237 100% | ↓0% | 237 100% | ↓100% | 0 0% | – | 1 0.4% |
| direct | 64 100% | ↓1.6% | 63 98.4% | ↓96.8% | 2 3.1% | ↓100% | 0 0% |
15 100% | ↓0% | 15 100% | ↓100% | 0 0% | – | 0 0% | |
| facebook/120243212908450009 | 8 100% | ↓0% | 8 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120248811827730391 | 6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 5 100% | ↓60% | 2 40% | ↓100% | 0 0% | – | 0 0% |
| google/sag_organic | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% | |
| facebook/120243306120740009 | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 4 100% | ↓0% | 4 100% | ↓75% | 1 25% | ↓100% | 0 0% |
| tiktok/618測速器 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoating/loveb1g2f | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/apgo-superwash-618 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 1 50% |
| shareable_link_linktree/glass-coating-G8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/coating-2026618-h888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 1 100% |
| shareable_link_linktree/coating-2026618-g8888 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| shareable_link_linktree/G9G11-H888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/atomic-coating | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| meta/ny-G11 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120248799401500391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244296437020009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244102626120009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = meta/ny-G11 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| apgo-g11-plus | 1 100% | ↓100% | 0 0% | – | 0 0% |