漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 apgo-superwash 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| metaads/apgo-superwash-618 | 554 100% | ↓0.4% | 552 99.6% | ↓95.7% | 24 4.3% | ↓16.7% | 20 3.6% |
| direct | 54 100% | ↓22.2% | 42 77.8% | ↓78.6% | 9 16.7% | ↓66.7% | 3 5.6% |
| facebook/120248811827730391 | 6 100% | ↓16.7% | 5 83.3% | ↓100% | 0 0% | – | 1 16.7% |
| shareable_link_linktree/202606-laundrydetergent-h888 | 5 100% | ↓0% | 5 100% | ↓80% | 1 20% | ↓100% | 0 0% |
| facebook/120243212908450009 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoating/loveb1g2f | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 1 50% |
| metaads/2606meta | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 2 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| shopify_email/感謝訂閱APGO電子報｜您的購物金$100已送達 🎁_170310697211 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| shareable_link/f9c421 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 1 100% | |
| facebook/120249200433500391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243306120740009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook/120243306120740009 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| g11%E6%B8%AC%E9%80%9F%E5%99%A8%E8%B4%88%E5%93%81-%E5%8B%BF%E4%B8%8B%E5%96%AE | 4 100% | ↓100% | 0 0% | – | 0 0% |
| high-end-protective-barrier | 3 100% | ↓100% | 0 0% | – | 0 0% |
| g9-plus | 3 100% | ↓100% | 0 0% | – | 0 0% |
| atomic-coating-value-package | 3 100% | ↓100% | 0 0% | – | 0 0% |
| apgo-g11-plus | 3 100% | ↓100% | 0 0% | – | 0 0% |
| apgo-natural-interior-protectant | 2 100% | ↓100% | 0 0% | – | 0 0% |
| %E6%96%B0%E6%89%8B%E9%8D%8D%E8%86%9C%E5%85%A5%E9%96%80%E7%B5%84-%E5%8E%9F%E5%AD%90%E9%8D%8D%E8%86%9C-2-%E5%8A%A0%E5%8E%9A%E6%B4%97%E8%BB%8A%E5%B7%BE-1-%E9%8D%8D%E8%86%9C%E5%B8%83-2 | 2 100% | ↓100% | 0 0% | – | 0 0% |
| ti-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| glass-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| brightness | 1 100% | ↓100% | 0 0% | – | 0 0% |
| apgocotton | 1 100% | ↓100% | 0 0% | – | 0 0% |
| apgo-swirl-remover | 1 100% | ↓100% | 0 0% | – | 0 0% |
| apgo-superwash | 1 100% | ↓100% | 0 0% | – | 0 0% |