APGO 來源×品項漏斗卡點

漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。

來源	進站		看商品		加購		開始結帳
metaads/apgo-superwash-618	5 100%	↓0%	5 100%	↓20%	4 80%	↓50%	2 40%
direct	4 100%	↓50%	2 50%	↓50%	1 25%	↓100%	0 0%
google	1 100%	↓0%	1 100%	↓100%	0 0%	–	1 100%

品項(商品頁)× 漏斗

每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。

商品頁	看商品		加購		開始結帳
apgo-superwash	901 100%	↓94.7%	48 5.3%	↓12.5%	42 4.7%
apgo-g11-plus	739 100%	↓97.7%	17 2.3%	↓23.5%	13 1.8%
apgo-wiper-fluid	659 100%	↓98.9%	7 1.1%	↓28.6%	5 0.8%
glass-coating	325 100%	↓95.7%	14 4.3%	↓-21.4%	17 5.2%
atomic-coating	149 100%	↓94%	9 6%	↓44.4%	5 3.4%
aurora-coating	100 100%	↓94%	6 6%	↓66.7%	2 2%
g9-plus	55 100%	↓98.2%	1 1.8%	↓0%	1 1.8%
apgo-atomic-colored-glaze	49 100%	↓93.9%	3 6.1%	↓33.3%	2 4.1%
extreme-iron-remover	48 100%	↓91.7%	4 8.3%	↓50%	2 4.2%
atomic-coating-value-package	30 100%	↓86.7%	4 13.3%	↓50%	2 6.7%
%E6%96%B0%E6%89%8B%E9%8D%8D%E8%86%9C%E5%85%A5%E9%96%80%E7%B5%84-%E5%8E%9F%E5%AD%90%E9%8D%8D%E8%86%9C-2-%E5%8A%A0%E5%8E%9A%E6%B4%97%E8%BB%8A%E5%B7%BE-1-%E9%8D%8D%E8%86%9C%E5%B8%83-2	26 100%	↓88.5%	3 11.5%	↓100%	0 0%
ti-coating	25 100%	↓92%	2 8%	↓50%	1 4%
water-stain-removeer	24 100%	↓79.2%	5 20.8%	↓100%	0 0%
apgo-glass-cleaner	21 100%	↓71.4%	6 28.6%	↓50%	3 14.3%
apgo-prefect-glass-restorer	20 100%	↓65%	7 35%	↓57.1%	3 15%
apgo-pressure-foam-sprayer	19 100%	↓100%	0 0%	–	0 0%
apgocotton	18 100%	↓72.2%	5 27.8%	↓60%	2 11.1%
apgo-swirl-remover	17 100%	↓88.2%	2 11.8%	↓100%	0 0%
apgo-car-whitener	16 100%	↓81.3%	3 18.8%	↓66.7%	1 6.3%
g11%E6%B8%AC%E9%80%9F%E5%99%A8%E8%B4%88%E5%93%81-%E5%8B%BF%E4%B8%8B%E5%96%AE	15 100%	↓100%	0 0%	–	1 6.7%
apgo-enamel-crystal-coating	15 100%	↓86.7%	2 13.3%	↓-100%	4 26.7%
glaze_coating	12 100%	↓100%	0 0%	–	0 0%
apgo-natural-interior-protectant	12 100%	↓83.3%	2 16.7%	↓50%	1 8.3%
%F0%9F%9A%97-%E9%8D%8D%E8%86%9C%E5%89%8D%E7%BD%AE%E6%B8%85%E6%BD%94%E5%A5%97%E7%B5%84	12 100%	↓100%	0 0%	–	0 0%
%E5%8E%9F%E5%AD%90%E9%8D%8D%E8%86%9C%E6%96%B0%E6%89%8B%E5%85%A8%E9%85%8D%E7%B5%84%F0%9F%9A%97-%E4%B8%80%E7%9B%92%E6%90%9E%E5%AE%9A-%E9%96%8B%E7%AE%B1%E5%8D%B3%E4%BA%AE	12 100%	↓100%	0 0%	–	0 0%
apgo-car-shampoo	11 100%	↓72.7%	3 27.3%	↓0%	3 27.3%
apgo%E9%8D%8D%E8%86%9C%E5%B8%83	10 100%	↓80%	2 20%	↓50%	1 10%
618%E6%A8%82%E8%B3%BC%E5%AD%A3-30%E5%88%86%E9%90%98%E5%BF%AB%E9%80%9F%E4%BA%AE%E8%BB%8A%E7%B5%84	10 100%	↓80%	2 20%	↓0%	2 20%
apgo-headlight-restorer	9 100%	↓55.6%	4 44.4%	↓75%	1 11.1%
apgo-all-purpose-cleaner	9 100%	↓66.7%	3 33.3%	↓100%	0 0%

來源 × 品項 · 漏斗卡點

來源 × 漏斗

品項(商品頁)× 漏斗