漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: glass-coating 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| metaads/glasscoating/loveb1g2f | 347 100% | ↓0% | 347 100% | ↓95.7% | 15 4.3% | ↓0% | 15 4.3% |
| direct | 69 100% | ↓7.2% | 64 92.8% | ↓90.6% | 6 8.7% | ↓-16.7% | 7 10.1% |
| facebook/120248811827730391 | 22 100% | ↓0% | 22 100% | ↓95.5% | 1 4.5% | ↓100% | 0 0% |
| facebook/glasscoating/loveb1g2f | 8 100% | ↓0% | 8 100% | ↓100% | 0 0% | – | 0 0% |
7 100% | ↓14.3% | 6 85.7% | ↓100% | 0 0% | – | 0 0% | |
| facebook/120243306120740009 | 7 100% | ↓0% | 7 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606meta | 6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243212908450009 | 6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 1 16.7% |
| shareable_link_linktree/glass-coating-H888 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 1 20% |
4 100% | ↓0% | 4 100% | ↓50% | 2 50% | ↓50% | 1 25% | |
| metaads/apgo-superwash-618 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 2 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| google/sag_organic | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244102626120009 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/coating-2026618-h888 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| metaads/kuoglasscoatingb1g2f | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/car-wash-55 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/aurora-coating12 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| facebook/glasscoatingb1g2f | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120248799401510391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = metaads/kuoglasscoatingb1g2f 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: glass-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |