漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: 塑膠還原劑2l 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/All_activities | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/2606meta | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120248811827730391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244102626120009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243212908450009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = direct 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-g11-plus | 315 100% | ↓94.6% | 17 5.4% | ↓35.3% | 11 3.5% |
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 308 100% | ↓84.4% | 48 15.6% | ↓66.7% | 16 5.2% |
| 商品: apgo-superwash | 287 100% | ↓86.8% | 38 13.2% | ↓28.9% | 27 9.4% |
| 商品: glass-coating | 220 100% | ↓82.7% | 38 17.3% | ↓52.6% | 18 8.2% |
| 商品: apgo-wiper-fluid | 209 100% | ↓89% | 23 11% | ↓60.9% | 9 4.3% |
| 商品: aurora-coating | 112 100% | ↓89.3% | 12 10.7% | ↓58.3% | 5 4.5% |
| 商品: apgo-atomic-colored-glaze | 106 100% | ↓83% | 18 17% | ↓72.2% | 5 4.7% |
| 商品: 狂殺↘24折-老闆生日慶-職人精選福箱-拆開現賺-11400 | 100 100% | ↓74% | 26 26% | ↓57.7% | 11 11% |
| 商品: atomic-coating | 89 100% | ↓86.5% | 12 13.5% | ↓58.3% | 5 5.6% |
| 商品: apgo-glass-cleaner | 60 100% | ↓75% | 15 25% | ↓53.3% | 7 11.7% |
| 商品: g9-plus | 54 100% | ↓90.7% | 5 9.3% | ↓40% | 3 5.6% |
| 商品: extreme-iron-remover | 52 100% | ↓75% | 13 25% | ↓53.8% | 6 11.5% |
| 商品: apgo-prefect-glass-restorer | 48 100% | ↓66.7% | 16 33.3% | ↓50% | 8 16.7% |
| 商品: apgo-enamel-crystal-coating | 32 100% | ↓65.6% | 11 34.4% | ↓72.7% | 3 9.4% |
| 商品: ti-coating | 30 100% | ↓76.7% | 7 23.3% | ↓57.1% | 3 10% |
| 商品: apgocotton | 30 100% | ↓60% | 12 40% | ↓58.3% | 5 16.7% |
| 商品: apgo-pressure-foam-sprayer | 30 100% | ↓76.7% | 7 23.3% | ↓57.1% | 3 10% |
| 商品: apgo-plastic-protectant | 26 100% | ↓69.2% | 8 30.8% | ↓62.5% | 3 11.5% |
| 商品: apgo-car-shampoo | 26 100% | ↓69.2% | 8 30.8% | ↓62.5% | 3 11.5% |
| 商品: water-stain-removeer | 25 100% | ↓72% | 7 28% | ↓85.7% | 1 4% |
| 商品: nycarwash55 | 25 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: glaze_coating | 25 100% | ↓72% | 7 28% | ↓85.7% | 1 4% |
| 商品: atomic-coating-value-package | 24 100% | ↓75% | 6 25% | ↓83.3% | 1 4.2% |
| 商品: apgo-all-purpose-cleaner | 23 100% | ↓87% | 3 13% | ↓33.3% | 2 8.7% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 23 100% | ↓78.3% | 5 21.7% | ↓60% | 2 8.7% |
| 商品: atomic-cyrstal-coating | 22 100% | ↓72.7% | 6 27.3% | ↓66.7% | 2 9.1% |
| 商品: apgo-swirl-remover | 22 100% | ↓90.9% | 2 9.1% | ↓100% | 0 0% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 22 100% | ↓72.7% | 6 27.3% | ↓50% | 3 13.6% |
| 商品: apgo鍍膜布 | 20 100% | ↓45% | 11 55% | ↓63.6% | 4 20% |
| 商品: apgo-natural-interior-protectant | 18 100% | ↓88.9% | 2 11.1% | ↓0% | 2 11.1% |