漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: 24v測速器電源線 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| facebook/120248811827730391 | 9 100% | ↓0% | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 0 0% | |
| facebook/120243130496530009 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
| direct | 5 100% | ↓0% | 5 100% | ↓60% | 2 40% | ↓50% | 1 20% |
| facebook/120243306120740009 | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243212908450009 | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
| meta/2603-meta | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244296437020009 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606meta | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| metaads/0629_35 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% |
| meta/mid-carwash | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244102626120009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = metaads/2606meta 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-g11-plus | 1948 100% | ↓95.2% | 94 4.8% | ↓42.6% | 54 2.8% |
| 商品: g9-plus | 40 100% | ↓75% | 10 25% | ↓60% | 4 10% |
| 商品: glass-coating | 22 100% | ↓54.5% | 10 45.5% | ↓40% | 6 27.3% |
| 商品: apgo-superwash | 15 100% | ↓86.7% | 2 13.3% | ↓-50% | 3 20% |
| 商品: apgo-wiper-fluid | 10 100% | ↓40% | 6 60% | ↓16.7% | 5 50% |
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 9 100% | ↓77.8% | 2 22.2% | ↓100% | 0 0% |
| 商品: apgo-atomic-colored-glaze | 5 100% | ↓80% | 1 20% | ↓0% | 1 20% |
| 商品: water-stain-removeer | 4 100% | ↓50% | 2 50% | ↓0% | 2 50% |
| 商品: g11測速器贈品-勿下單 | 4 100% | ↓75% | 1 25% | ↓-200% | 3 75% |
| 商品: extreme-iron-remover | 4 100% | ↓50% | 2 50% | ↓0% | 2 50% |
| 商品: atomic-coating-value-package | 4 100% | ↓50% | 2 50% | ↓0% | 2 50% |
| 商品: apgo-glass-cleaner | 4 100% | ↓25% | 3 75% | ↓33.3% | 2 50% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 4 100% | ↓75% | 1 25% | ↓0% | 1 25% |
| 商品: 原子封體鍍膜 | 4 100% | ↓75% | 1 25% | ↓-100% | 2 50% |
| 商品: apgo-plastic-protectant | 3 100% | ↓66.7% | 1 33.3% | ↓-100% | 2 66.7% |
| 商品: apgo-細節刷成雙組合 | 3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 3 100% | ↓33.3% | 2 66.7% | ↓50% | 1 33.3% |
| 商品: ti-coating | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: iron-particle-cleaner-2l | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: apgocotton | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: apgo-swirl-remover | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% |
| 商品: apgo-natural-interior-protectant | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-fresh-interior-cleaner | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| 商品: apgo-car-whitener | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% |
| 商品: apgo鍍膜布 | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: 狂殺↘24折-老闆生日慶-職人精選福箱-拆開現賺-11400 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% |
| 商品: wheelcleaner2l | 1 100% | ↓100% | 0 0% | – | 1 100% |
| 商品: upup | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: high-end-protective-barrier | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: aurora-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |