漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo六角鍍晶海綿 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 11 100% | ↓9.1% | 10 90.9% | ↓80% | 2 18.2% | ↓50% | 1 9.1% |
| facebook/120248811827730391 | 7 100% | ↓0% | 7 100% | ↓85.7% | 1 14.3% | ↓100% | 0 0% |
| metaads/0629_35 | 4 100% | ↓0% | 4 100% | ↓25% | 3 75% | ↓66.7% | 1 25% |
| facebook/120244296437020009 | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
3 100% | ↓0% | 3 100% | ↓33.3% | 2 66.7% | ↓100% | 0 0% | |
| facebook/120243306120740009 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244102626120009 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoatingb1g1 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoating/loveb1g2f | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/2606 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| metaads/0629_36 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| facebook/120243212908450009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-g11-plus | 75 100% | ↓97.3% | 2 2.7% | ↓-50% | 3 4% |
| 商品: g9-plus | 44 100% | ↓95.5% | 2 4.5% | ↓50% | 1 2.3% |
| 商品: atomic-coating-value-package | 36 100% | ↓94.4% | 2 5.6% | ↓100% | 0 0% |
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 36 100% | ↓86.1% | 5 13.9% | ↓60% | 2 5.6% |
| 商品: 狂殺↘24折-老闆生日慶-職人精選福箱-拆開現賺-11400 | 28 100% | ↓89.3% | 3 10.7% | ↓33.3% | 2 7.1% |
| 商品: glass-coating | 27 100% | ↓77.8% | 6 22.2% | ↓16.7% | 5 18.5% |
| 商品: aurora-coating | 25 100% | ↓84% | 4 16% | ↓100% | 0 0% |
| 商品: apgo-wiper-fluid | 16 100% | ↓75% | 4 25% | ↓75% | 1 6.3% |
| 商品: apgo-natural-interior-protectant | 16 100% | ↓93.8% | 1 6.3% | ↓0% | 1 6.3% |
| 商品: water-stain-removeer | 15 100% | ↓80% | 3 20% | ↓66.7% | 1 6.7% |
| 商品: g11測速器贈品-勿下單 | 15 100% | ↓100% | 0 0% | – | 1 6.7% |
| 商品: apgo-pressure-foam-sprayer | 15 100% | ↓93.3% | 1 6.7% | ↓0% | 1 6.7% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 15 100% | ↓86.7% | 2 13.3% | ↓50% | 1 6.7% |
| 商品: apgo-prefect-glass-restorer | 12 100% | ↓75% | 3 25% | ↓66.7% | 1 8.3% |
| 商品: extreme-iron-remover | 11 100% | ↓81.8% | 2 18.2% | ↓0% | 2 18.2% |
| 商品: apgo-atomic-colored-glaze | 10 100% | ↓90% | 1 10% | ↓100% | 0 0% |
| 商品: atomic-coating | 8 100% | ↓87.5% | 1 12.5% | ↓100% | 0 0% |
| 商品: 🚗-鍍膜前置清潔套組 | 8 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-superwash | 7 100% | ↓57.1% | 3 42.9% | ↓33.3% | 2 28.6% |
| 商品: apgo-headlight-restorer | 7 100% | ↓85.7% | 1 14.3% | ↓0% | 1 14.3% |
| 商品: apgo-fresh-interior-cleaner | 7 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-glass-cleaner | 6 100% | ↓83.3% | 1 16.7% | ↓0% | 1 16.7% |
| 商品: apgo-car-whitener | 6 100% | ↓83.3% | 1 16.7% | ↓0% | 1 16.7% |
| 商品: 24v測速器電源線 | 6 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 6 100% | ↓100% | 0 0% | – | 1 16.7% |
| 商品: iron-particle-cleaner-2l | 5 100% | ↓80% | 1 20% | ↓0% | 1 20% |
| 商品: apgo-wheel-cleaner | 5 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-car-shampoo | 5 100% | ↓60% | 2 40% | ↓50% | 1 20% |
| 商品: apgo-swirl-remover | 4 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: glaze_coating | 3 100% | ↓100% | 0 0% | – | 0 0% |