漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo鍍膜布 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 16 100% | ↓18.8% | 13 81.3% | ↓46.2% | 7 43.8% | ↓42.9% | 4 25% |
| metaads/glasscoatingb1g1 | 9 100% | ↓0% | 9 100% | ↓22.2% | 7 77.8% | ↓57.1% | 3 33.3% |
6 100% | ↓0% | 6 100% | ↓50% | 3 50% | ↓33.3% | 2 33.3% | |
| metaads/0629_35 | 5 100% | ↓0% | 5 100% | ↓40% | 3 60% | ↓100% | 0 0% |
| facebook/120248811827730391 | 5 100% | ↓0% | 5 100% | ↓80% | 1 20% | ↓100% | 0 0% |
| metaads/glasscoating/loveb1g2f | 3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% | ↓0% | 1 33.3% |
| metaads/apgo-superwash-618 | 3 100% | ↓0% | 3 100% | ↓33.3% | 2 66.7% | ↓100% | 0 0% |
| metaads/2606 | 3 100% | ↓33.3% | 2 66.7% | ↓50% | 1 33.3% | ↓100% | 0 0% |
| facebook/120243212908450009 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| youtube/sag_organic | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606meta | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link/18e1d8 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% |
| metaads/aurora_coating | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/atomic-coating | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/All_activities | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| facebook/120243306120740009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = metaads/All_activities 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-pressure-foam-sprayer | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo-plush-wash-glove | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo-car-wash-mitt | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo鍍膜布 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo珊瑚絨毛巾 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo加厚洗車巾 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo加厚毛巾60x160 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: 500ml專用噴頭 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: 塑膠還原劑2l | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |