漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-噴霧瓶 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| metaads/glasscoatingb1g1 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% |
| metaads/2606 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| facebook/2606 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| direct | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = direct 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-g11-plus | 148 100% | ↓95.3% | 7 4.7% | ↓28.6% | 5 3.4% |
| 商品: apgo-superwash | 146 100% | ↓84.2% | 23 15.8% | ↓30.4% | 16 11% |
| 商品: glass-coating | 95 100% | ↓84.2% | 15 15.8% | ↓33.3% | 10 10.5% |
| 商品: apgo-wiper-fluid | 80 100% | ↓87.5% | 10 12.5% | ↓50% | 5 6.3% |
| 商品: apgo-atomic-colored-glaze | 58 100% | ↓87.9% | 7 12.1% | ↓57.1% | 3 5.2% |
| 商品: aurora-coating | 52 100% | ↓88.5% | 6 11.5% | ↓66.7% | 2 3.8% |
| 商品: atomic-coating | 45 100% | ↓84.4% | 7 15.6% | ↓42.9% | 4 8.9% |
| 商品: g9-plus | 28 100% | ↓92.9% | 2 7.1% | ↓0% | 2 7.1% |
| 商品: apgo-glass-cleaner | 26 100% | ↓80.8% | 5 19.2% | ↓40% | 3 11.5% |
| 商品: apgo-prefect-glass-restorer | 24 100% | ↓62.5% | 9 37.5% | ↓66.7% | 3 12.5% |
| 商品: extreme-iron-remover | 23 100% | ↓60.9% | 9 39.1% | ↓44.4% | 5 21.7% |
| 商品: apgocotton | 18 100% | ↓61.1% | 7 38.9% | ↓57.1% | 3 16.7% |
| 商品: ti-coating | 17 100% | ↓76.5% | 4 23.5% | ↓50% | 2 11.8% |
| 商品: apgo-enamel-crystal-coating | 16 100% | ↓68.8% | 5 31.3% | ↓40% | 3 18.8% |
| 商品: glaze_coating | 15 100% | ↓73.3% | 4 26.7% | ↓75% | 1 6.7% |
| 商品: water-stain-removeer | 13 100% | ↓61.5% | 5 38.5% | ↓80% | 1 7.7% |
| 商品: apgo-car-shampoo | 13 100% | ↓61.5% | 5 38.5% | ↓40% | 3 23.1% |
| 商品: atomic-coating-value-package | 12 100% | ↓75% | 3 25% | ↓66.7% | 1 8.3% |
| 商品: nycarwash55 | 11 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 9 100% | ↓77.8% | 2 22.2% | ↓50% | 1 11.1% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 9 100% | ↓77.8% | 2 22.2% | ↓50% | 1 11.1% |
| 商品: atomic-cyrstal-coating | 8 100% | ↓62.5% | 3 37.5% | ↓33.3% | 2 25% |
| 商品: apgo鍍膜布 | 8 100% | ↓50% | 4 50% | ↓50% | 2 25% |
| 商品: apgofreesia | 7 100% | ↓57.1% | 3 42.9% | ↓33.3% | 2 28.6% |
| 商品: apgo-swirl-remover | 7 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 原子封體鍍膜 | 7 100% | ↓71.4% | 2 28.6% | ↓50% | 1 14.3% |
| 商品: apgo-pressure-foam-sprayer | 6 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-plastic-protectant | 6 100% | ↓33.3% | 4 66.7% | ↓75% | 1 16.7% |
| 商品: apgo-natural-interior-protectant | 6 100% | ↓83.3% | 1 16.7% | ↓0% | 1 16.7% |
| 商品: apgo-headlight-restorer | 6 100% | ↓50% | 3 50% | ↓33.3% | 2 33.3% |