漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-四吋打蠟海綿 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 7 100% | ↓0% | 7 100% | ↓57.1% | 3 42.9% | ↓33.3% | 2 28.6% |
| facebook/120248811827730391 | 6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| shareable_link/f9c421 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook/120248811827730391 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: glass-coating | 89 100% | ↓82% | 16 18% | ↓75% | 4 4.5% |
| 商品: apgo-g11-plus | 77 100% | ↓89.6% | 8 10.4% | ↓37.5% | 5 6.5% |
| 商品: atomic-coating-value-package | 76 100% | ↓84.2% | 12 15.8% | ↓75% | 3 3.9% |
| 商品: extreme-iron-remover | 71 100% | ↓94.4% | 4 5.6% | ↓50% | 2 2.8% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 56 100% | ↓80.4% | 11 19.6% | ↓72.7% | 3 5.4% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 52 100% | ↓82.7% | 9 17.3% | ↓66.7% | 3 5.8% |
| 商品: apgo-prefect-glass-restorer | 43 100% | ↓65.1% | 15 34.9% | ↓86.7% | 2 4.7% |
| 商品: apgo-car-whitener | 40 100% | ↓85% | 6 15% | ↓100% | 0 0% |
| 商品: ti-coating | 36 100% | ↓97.2% | 1 2.8% | ↓100% | 0 0% |
| 商品: apgo-superwash | 36 100% | ↓75% | 9 25% | ↓22.2% | 7 19.4% |
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 35 100% | ↓80% | 7 20% | ↓85.7% | 1 2.9% |
| 商品: 🚗-鍍膜前置清潔套組 | 33 100% | ↓90.9% | 3 9.1% | ↓66.7% | 1 3% |
| 商品: apgo-natural-interior-protectant | 32 100% | ↓93.8% | 2 6.3% | ↓100% | 0 0% |
| 商品: iron-particle-cleaner-2l | 29 100% | ↓86.2% | 4 13.8% | ↓50% | 2 6.9% |
| 商品: apgocotton | 28 100% | ↓82.1% | 5 17.9% | ↓20% | 4 14.3% |
| 商品: apgo-wiper-fluid | 27 100% | ↓66.7% | 9 33.3% | ↓77.8% | 2 7.4% |
| 商品: g9-plus | 25 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-headlight-restorer | 24 100% | ↓87.5% | 3 12.5% | ↓100% | 0 0% |
| 商品: atomic-coating | 23 100% | ↓82.6% | 4 17.4% | ↓100% | 0 0% |
| 商品: apgo-pressure-foam-sprayer | 22 100% | ↓95.5% | 1 4.5% | ↓100% | 0 0% |
| 商品: apgo-enamel-crystal-coating | 22 100% | ↓90.9% | 2 9.1% | ↓100% | 0 0% |
| 商品: apgo-swirl-remover | 21 100% | ↓90.5% | 2 9.5% | ↓100% | 0 0% |
| 商品: water-stain-removeer | 19 100% | ↓78.9% | 4 21.1% | ↓75% | 1 5.3% |
| 商品: 500ml專用噴頭 | 16 100% | ↓93.8% | 1 6.3% | ↓100% | 0 0% |
| 商品: apgowhitetea | 15 100% | ↓93.3% | 1 6.7% | ↓100% | 0 0% |
| 商品: apgo-glass-cleaner | 12 100% | ↓50% | 6 50% | ↓83.3% | 1 8.3% |
| 商品: aurora-coating | 11 100% | ↓81.8% | 2 18.2% | ↓100% | 0 0% |
| 商品: apgo-car-shampoo | 11 100% | ↓90.9% | 1 9.1% | ↓100% | 0 0% |
| 商品: apgo-all-purpose-cleaner | 11 100% | ↓72.7% | 3 27.3% | ↓100% | 0 0% |
| 商品: apgo珊瑚絨毛巾 | 11 100% | ↓100% | 0 0% | – | 0 0% |