漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-細節刷成雙組合 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| facebook/120248811827730391 | 4 100% | ↓0% | 4 100% | ↓100% | 0 0% | – | 0 0% |
| direct | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606meta | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| facebook/120244102626120009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243306120740009 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = direct 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-g11-plus | 170 100% | ↓94.7% | 9 5.3% | ↓33.3% | 6 3.5% |
| 商品: apgo-superwash | 158 100% | ↓84.2% | 25 15.8% | ↓24% | 19 12% |
| 商品: apgo-wiper-fluid | 105 100% | ↓89.5% | 11 10.5% | ↓54.5% | 5 4.8% |
| 商品: glass-coating | 104 100% | ↓83.7% | 17 16.3% | ↓35.3% | 11 10.6% |
| 商品: apgo-atomic-colored-glaze | 69 100% | ↓85.5% | 10 14.5% | ↓60% | 4 5.8% |
| 商品: aurora-coating | 62 100% | ↓88.7% | 7 11.3% | ↓71.4% | 2 3.2% |
| 商品: atomic-coating | 51 100% | ↓86.3% | 7 13.7% | ↓42.9% | 4 7.8% |
| 商品: g9-plus | 30 100% | ↓93.3% | 2 6.7% | ↓0% | 2 6.7% |
| 商品: apgo-glass-cleaner | 30 100% | ↓80% | 6 20% | ↓50% | 3 10% |
| 商品: apgo-prefect-glass-restorer | 27 100% | ↓66.7% | 9 33.3% | ↓66.7% | 3 11.1% |
| 商品: extreme-iron-remover | 26 100% | ↓61.5% | 10 38.5% | ↓50% | 5 19.2% |
| 商品: apgocotton | 19 100% | ↓63.2% | 7 36.8% | ↓57.1% | 3 15.8% |
| 商品: apgo-enamel-crystal-coating | 18 100% | ↓72.2% | 5 27.8% | ↓40% | 3 16.7% |
| 商品: ti-coating | 17 100% | ↓76.5% | 4 23.5% | ↓50% | 2 11.8% |
| 商品: water-stain-removeer | 15 100% | ↓60% | 6 40% | ↓83.3% | 1 6.7% |
| 商品: glaze_coating | 15 100% | ↓73.3% | 4 26.7% | ↓75% | 1 6.7% |
| 商品: atomic-coating-value-package | 14 100% | ↓78.6% | 3 21.4% | ↓66.7% | 1 7.1% |
| 商品: apgo-car-shampoo | 14 100% | ↓64.3% | 5 35.7% | ↓40% | 3 21.4% |
| 商品: nycarwash55 | 11 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 11 100% | ↓81.8% | 2 18.2% | ↓50% | 1 9.1% |
| 商品: apgo-pressure-foam-sprayer | 10 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo鍍膜布 | 10 100% | ↓40% | 6 60% | ↓50% | 3 30% |
| 商品: atomic-cyrstal-coating | 9 100% | ↓66.7% | 3 33.3% | ↓33.3% | 2 22.2% |
| 商品: apgo-plastic-protectant | 9 100% | ↓55.6% | 4 44.4% | ↓75% | 1 11.1% |
| 商品: apgo-headlight-restorer | 9 100% | ↓66.7% | 3 33.3% | ↓33.3% | 2 22.2% |
| 商品: apgo-all-purpose-cleaner | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
| 商品: 狂殺↘24折-老闆生日慶-職人精選福箱-拆開現賺-11400 | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 9 100% | ↓77.8% | 2 22.2% | ↓50% | 1 11.1% |
| 商品: apgofreesia | 8 100% | ↓50% | 4 50% | ↓25% | 3 37.5% |
| 商品: apgo-natural-interior-protectant | 8 100% | ↓87.5% | 1 12.5% | ↓0% | 1 12.5% |