漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-鍍晶海綿 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 8 100% | ↓0% | 8 100% | ↓62.5% | 3 37.5% | ↓33.3% | 2 25% |
| facebook/120248811827730391 | 5 100% | ↓0% | 5 100% | ↓80% | 1 20% | ↓100% | 0 0% |
3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% | ↓0% | 1 33.3% | |
| metaads/glasscoatingb1g1 | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| metaads/0629_35 | 2 100% | ↓0% | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link/f9c421 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoating/loveb1g2f | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/0629_36 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120248799401500391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243212908450009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = metaads/glasscoating/loveb1g2f 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: glass-coating | 652 100% | ↓93.7% | 41 6.3% | ↓41.5% | 24 3.7% |
| 商品: apgo-glass-cleaner | 15 100% | ↓73.3% | 4 26.7% | ↓75% | 1 6.7% |
| 商品: apgo-wiper-fluid | 12 100% | ↓58.3% | 5 41.7% | ↓60% | 2 16.7% |
| 商品: apgo-g11-plus | 8 100% | ↓75% | 2 25% | ↓0% | 2 25% |
| 商品: apgo-prefect-glass-restorer | 7 100% | ↓71.4% | 2 28.6% | ↓50% | 1 14.3% |
| 商品: apgo-superwash | 5 100% | ↓100% | 0 0% | – | 1 20% |
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 5 100% | ↓80% | 1 20% | ↓100% | 0 0% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 5 100% | ↓60% | 2 40% | ↓0% | 2 40% |
| 商品: apgo鍍膜布 | 4 100% | ↓50% | 2 50% | ↓50% | 1 25% |
| 商品: atomic-coating | 3 100% | ↓33.3% | 2 66.7% | ↓0% | 2 66.7% |
| 商品: apgo-plastic-protectant | 3 100% | ↓33.3% | 2 66.7% | ↓50% | 1 33.3% |
| 商品: apgo-car-shampoo | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| 商品: apgo-atomic-colored-glaze | 3 100% | ↓33.3% | 2 66.7% | ↓50% | 1 33.3% |
| 商品: 狂殺↘24折-老闆生日慶-職人精選福箱-拆開現賺-11400 | 3 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 3 100% | ↓33.3% | 2 66.7% | ↓0% | 2 66.7% |
| 商品: water-stain-removeer | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| 商品: glaze_coating | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: g11測速器贈品-勿下單 | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: extreme-iron-remover | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% |
| 商品: aurora-coating | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: atomic-cyrstal-coating | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: atomic-coating-value-package | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| 商品: apgo-swirl-remover | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| 商品: apgo-enamel-crystal-coating | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| 商品: 618樂購季-30分鐘快速亮車組 | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| 商品: 洗車精2l | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: 原子封體鍍膜 | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: upup | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: nycarwash55 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: iron-particle-cleaner-2l | 1 100% | ↓100% | 0 0% | – | 0 0% |