漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-car-wash-mitt 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 7 100% | ↓14.3% | 6 85.7% | ↓50% | 3 42.9% | ↓33.3% | 2 28.6% |
3 100% | ↓0% | 3 100% | ↓33.3% | 2 66.7% | ↓0% | 2 66.7% | |
| facebook/120248811827730391 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoatingb1g1 | 2 100% | ↓0% | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% |
| metaads/0629_35 | 2 100% | ↓0% | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% |
| facebook/120248799401500391 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| youtube/sag_organic | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/atomic-coating | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/apgo-superwash-618 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/All_activities | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/2606meta | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook/120248811827730391 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: glass-coating | 62 100% | ↓82.3% | 11 17.7% | ↓63.6% | 4 6.5% |
| 商品: apgo-g11-plus | 60 100% | ↓88.3% | 7 11.7% | ↓57.1% | 3 5% |
| 商品: atomic-coating-value-package | 56 100% | ↓83.9% | 9 16.1% | ↓88.9% | 1 1.8% |
| 商品: extreme-iron-remover | 54 100% | ↓94.4% | 3 5.6% | ↓66.7% | 1 1.9% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 40 100% | ↓85% | 6 15% | ↓83.3% | 1 2.5% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 36 100% | ↓77.8% | 8 22.2% | ↓75% | 2 5.6% |
| 商品: ti-coating | 29 100% | ↓96.6% | 1 3.4% | ↓100% | 0 0% |
| 商品: apgo-superwash | 29 100% | ↓75.9% | 7 24.1% | ↓42.9% | 4 13.8% |
| 商品: apgo-prefect-glass-restorer | 29 100% | ↓69% | 9 31% | ↓88.9% | 1 3.4% |
| 商品: apgo-car-whitener | 28 100% | ↓82.1% | 5 17.9% | ↓100% | 0 0% |
| 商品: 🚗-鍍膜前置清潔套組 | 26 100% | ↓88.5% | 3 11.5% | ↓66.7% | 1 3.8% |
| 商品: apgo-natural-interior-protectant | 25 100% | ↓96% | 1 4% | ↓100% | 0 0% |
| 商品: apgo-wiper-fluid | 24 100% | ↓66.7% | 8 33.3% | ↓75% | 2 8.3% |
| 商品: iron-particle-cleaner-2l | 23 100% | ↓87% | 3 13% | ↓66.7% | 1 4.3% |
| 商品: atomic-coating | 22 100% | ↓81.8% | 4 18.2% | ↓100% | 0 0% |
| 商品: apgocotton | 20 100% | ↓85% | 3 15% | ↓66.7% | 1 5% |
| 商品: apgo-swirl-remover | 20 100% | ↓90% | 2 10% | ↓100% | 0 0% |
| 商品: apgo-headlight-restorer | 19 100% | ↓89.5% | 2 10.5% | ↓100% | 0 0% |
| 商品: water-stain-removeer | 18 100% | ↓77.8% | 4 22.2% | ↓75% | 1 5.6% |
| 商品: g9-plus | 18 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-enamel-crystal-coating | 17 100% | ↓94.1% | 1 5.9% | ↓100% | 0 0% |
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 17 100% | ↓70.6% | 5 29.4% | ↓80% | 1 5.9% |
| 商品: apgo-pressure-foam-sprayer | 14 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 500ml專用噴頭 | 12 100% | ↓91.7% | 1 8.3% | ↓100% | 0 0% |
| 商品: apgowhitetea | 11 100% | ↓90.9% | 1 9.1% | ↓100% | 0 0% |
| 商品: apgo-glass-cleaner | 11 100% | ↓54.5% | 5 45.5% | ↓80% | 1 9.1% |
| 商品: apgo-all-purpose-cleaner | 11 100% | ↓72.7% | 3 27.3% | ↓100% | 0 0% |
| 商品: apgo-car-shampoo | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
| 商品: atomic-cyrstal-coating | 8 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-plastic-protectant | 8 100% | ↓75% | 2 25% | ↓50% | 1 12.5% |