漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-fresh-interior-cleaner 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% | |
| direct | 4 100% | ↓0% | 4 100% | ↓50% | 2 50% | ↓50% | 1 25% |
| facebook/120244102626120009 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243212908450009 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link/18e1d8 | 2 100% | ↓0% | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% |
| metaads/2606meta | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244296437020009 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| youtube/sag_organic | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoatingb1g1 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| metaads/glasscoating/loveb1g2f | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% |
| meta/topcoating | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| google/sag_organic | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% | |
| facebook/120248811827730391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243306120740009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook-FeaturedOfferings/120242241959900009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook/120248811827730391 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: glass-coating | 47 100% | ↓76.6% | 11 23.4% | ↓63.6% | 4 8.5% |
| 商品: extreme-iron-remover | 46 100% | ↓93.5% | 3 6.5% | ↓66.7% | 1 2.2% |
| 商品: atomic-coating-value-package | 43 100% | ↓81.4% | 8 18.6% | ↓87.5% | 1 2.3% |
| 商品: apgo-g11-plus | 43 100% | ↓83.7% | 7 16.3% | ↓57.1% | 3 7% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 31 100% | ↓80.6% | 6 19.4% | ↓83.3% | 1 3.2% |
| 商品: ti-coating | 24 100% | ↓95.8% | 1 4.2% | ↓100% | 0 0% |
| 商品: apgo-natural-interior-protectant | 23 100% | ↓95.7% | 1 4.3% | ↓100% | 0 0% |
| 商品: apgo-car-whitener | 22 100% | ↓86.4% | 3 13.6% | ↓100% | 0 0% |
| 商品: apgo-superwash | 21 100% | ↓81% | 4 19% | ↓50% | 2 9.5% |
| 商品: apgo-prefect-glass-restorer | 21 100% | ↓61.9% | 8 38.1% | ↓87.5% | 1 4.8% |
| 商品: 🚗-鍍膜前置清潔套組 | 21 100% | ↓90.5% | 2 9.5% | ↓100% | 0 0% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 19 100% | ↓68.4% | 6 31.6% | ↓83.3% | 1 5.3% |
| 商品: apgo-wiper-fluid | 18 100% | ↓66.7% | 6 33.3% | ↓66.7% | 2 11.1% |
| 商品: apgo-swirl-remover | 18 100% | ↓88.9% | 2 11.1% | ↓100% | 0 0% |
| 商品: apgo-headlight-restorer | 17 100% | ↓88.2% | 2 11.8% | ↓100% | 0 0% |
| 商品: water-stain-removeer | 16 100% | ↓75% | 4 25% | ↓75% | 1 6.3% |
| 商品: iron-particle-cleaner-2l | 16 100% | ↓81.3% | 3 18.8% | ↓66.7% | 1 6.3% |
| 商品: apgocotton | 16 100% | ↓87.5% | 2 12.5% | ↓100% | 0 0% |
| 商品: atomic-coating | 15 100% | ↓80% | 3 20% | ↓100% | 0 0% |
| 商品: apgo-enamel-crystal-coating | 15 100% | ↓93.3% | 1 6.7% | ↓100% | 0 0% |
| 商品: apgo-pressure-foam-sprayer | 11 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-glass-cleaner | 10 100% | ↓50% | 5 50% | ↓80% | 1 10% |
| 商品: g9-plus | 9 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-car-shampoo | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
| 商品: atomic-cyrstal-coating | 8 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-all-purpose-cleaner | 8 100% | ↓62.5% | 3 37.5% | ↓100% | 0 0% |
| 商品: apgo-atomic-colored-glaze | 7 100% | ↓71.4% | 2 28.6% | ↓100% | 0 0% |
| 商品: 雨刷小幫手2l | 7 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: glaze_coating | 6 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-plastic-protectant | 6 100% | ↓66.7% | 2 33.3% | ↓50% | 1 16.7% |