漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-g11-plus 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| metaads/2606meta | 945 100% | ↓0% | 945 100% | ↓96.2% | 36 3.8% | ↓44.4% | 20 2.1% |
| meta/2603-meta | 612 100% | ↓0% | 612 100% | ↓99.8% | 1 0.2% | ↓0% | 1 0.2% |
| direct | 175 100% | ↓2.3% | 171 97.7% | ↓95.3% | 8 4.6% | ↓50% | 4 2.3% |
35 100% | ↓0% | 35 100% | ↓100% | 0 0% | – | 1 2.9% | |
| facebook/120248811827730391 | 33 100% | ↓0% | 33 100% | ↓97% | 1 3% | ↓0% | 1 3% |
| metaads/apgo-superwash-618 | 14 100% | ↓7.1% | 13 92.9% | ↓92.3% | 1 7.1% | ↓0% | 1 7.1% |
| facebook/120243212908450009 | 13 100% | ↓0% | 13 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/2606 | 11 100% | ↓54.5% | 5 45.5% | ↓100% | 0 0% | – | 1 9.1% |
11 100% | ↓27.3% | 8 72.7% | ↓87.5% | 1 9.1% | ↓100% | 0 0% | |
| facebook/120243306120740009 | 11 100% | ↓0% | 11 100% | ↓100% | 0 0% | – | 0 0% |
| google/sag_organic | 9 100% | ↓0% | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
| facebook/120243130496530009 | 7 100% | ↓0% | 7 100% | ↓85.7% | 1 14.3% | ↓100% | 0 0% |
| metaads/glasscoating/loveb1g2f | 6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244296437020009 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
| tiktok/618測速器 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/coating-2026618-h888 | 3 100% | ↓33.3% | 2 66.7% | ↓100% | 0 0% | – | 1 33.3% |
| shareable_link_linktree/G9G11-H888 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/202606-carwash-g8888 | 3 100% | ↓33.3% | 2 66.7% | ↓100% | 0 0% | – | 1 33.3% |
| metaads/glasscoatingb1g1 | 3 100% | ↓0% | 3 100% | ↓33.3% | 2 66.7% | ↓0% | 2 66.7% |
| facebook/120244102626120009 | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| shareable_link_linktree/glass-coating-H888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/G9G11-G8888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/202606-laundrydetergent-h888 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link/18e1d8 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 1 100% |
| metaads/atomic-coating | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| meta/ny-G11 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| meta/mid-carwash | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = meta/bottomG 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-glass-cleaner | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-g11-plus | 1 100% | ↓100% | 0 0% | – | 0 0% |