漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-prefect-glass-restorer 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 24 100% | ↓8.3% | 22 91.7% | ↓72.7% | 6 25% | ↓66.7% | 2 8.3% |
| facebook/120248811827730391 | 14 100% | ↓0% | 14 100% | ↓71.4% | 4 28.6% | ↓75% | 1 7.1% |
6 100% | ↓0% | 6 100% | ↓50% | 3 50% | ↓0% | 3 50% | |
5 100% | ↓0% | 5 100% | ↓80% | 1 20% | ↓100% | 0 0% | |
| facebook/120243212908450009 | 4 100% | ↓0% | 4 100% | ↓75% | 1 25% | ↓100% | 0 0% |
| metaads/glasscoating/loveb1g2f | 3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| google/sag_organic | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% |
| facebook/120244102626120009 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/glasscoatingb1g1 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/atomic-coating | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| facebook/120244296437020009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook/120244296437020009 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: apgo-磁土潤滑劑 | 17 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-wiper-fluid | 9 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: g11測速器贈品-勿下單 | 5 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: extreme-iron-remover | 5 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-pressure-foam-sprayer | 4 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: g9-plus | 3 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: atomic-coating-value-package | 3 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-swirl-remover | 3 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-g11-plus | 3 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-natural-interior-protectant | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-fresh-interior-cleaner | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-car-whitener | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo六角鍍晶海綿 | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: water-spot-remover-2l | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: glaze_coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: atomic-coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-prefect-glass-restorer | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-鍋底除黑劑 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: aogo-廚房清潔劑 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 24v測速器電源線 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 雨刷小幫手2l | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 防刮傷預洗清潔劑2l | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 新包裝-apgo玻璃雨刷小幫手補充包 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: 原子封體鍍膜 | 1 100% | ↓100% | 0 0% | – | 0 0% |