漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: apgo-wheel-cleaner 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| direct | 5 100% | ↓0% | 5 100% | ↓80% | 1 20% | ↓0% | 1 20% |
3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% | |
2 100% | ↓0% | 2 100% | ↓50% | 1 50% | ↓0% | 1 50% | |
| facebook/120248811827730391 | 2 100% | ↓0% | 2 100% | ↓100% | 0 0% | – | 0 0% |
| youtube/sag_organic | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link/18e1d8 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| google/sag_organic | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120243130496530009 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = facebook/120248811827730391 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: extreme-iron-remover | 31 100% | ↓90.3% | 3 9.7% | ↓66.7% | 1 3.2% |
| 商品: atomic-coating-value-package | 25 100% | ↓88% | 3 12% | ↓66.7% | 1 4% |
| 商品: glass-coating | 23 100% | ↓95.7% | 1 4.3% | ↓-100% | 2 8.7% |
| 商品: apgo-g11-plus | 21 100% | ↓95.2% | 1 4.8% | ↓0% | 1 4.8% |
| 商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2 | 17 100% | ↓76.5% | 4 23.5% | ↓100% | 0 0% |
| 商品: apgo-superwash | 16 100% | ↓87.5% | 2 12.5% | ↓0% | 2 12.5% |
| 商品: apgo-car-whitener | 16 100% | ↓87.5% | 2 12.5% | ↓100% | 0 0% |
| 商品: apgo-swirl-remover | 14 100% | ↓92.9% | 1 7.1% | ↓100% | 0 0% |
| 商品: 🚗-鍍膜前置清潔套組 | 14 100% | ↓92.9% | 1 7.1% | ↓100% | 0 0% |
| 商品: ti-coating | 13 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: water-stain-removeer | 12 100% | ↓75% | 3 25% | ↓100% | 0 0% |
| 商品: apgo-prefect-glass-restorer | 12 100% | ↓66.7% | 4 33.3% | ↓75% | 1 8.3% |
| 商品: apgo-enamel-crystal-coating | 12 100% | ↓91.7% | 1 8.3% | ↓100% | 0 0% |
| 商品: apgocotton | 10 100% | ↓90% | 1 10% | ↓100% | 0 0% |
| 商品: apgo-natural-interior-protectant | 10 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-headlight-restorer | 10 100% | ↓80% | 2 20% | ↓100% | 0 0% |
| 商品: atomic-coating | 9 100% | ↓66.7% | 3 33.3% | ↓100% | 0 0% |
| 商品: apgo-wiper-fluid | 9 100% | ↓77.8% | 2 22.2% | ↓50% | 1 11.1% |
| 商品: apgo-car-shampoo | 9 100% | ↓88.9% | 1 11.1% | ↓100% | 0 0% |
| 商品: iron-particle-cleaner-2l | 8 100% | ↓87.5% | 1 12.5% | ↓0% | 1 12.5% |
| 商品: 原子鍍膜新手全配組🚗-一盒搞定-開箱即亮 | 8 100% | ↓75% | 2 25% | ↓100% | 0 0% |
| 商品: g9-plus | 7 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: atomic-cyrstal-coating | 6 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-pressure-foam-sprayer | 6 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo珊瑚絨毛巾 | 6 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: glaze_coating | 4 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-plush-wash-glove | 4 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-plastic-protectant | 4 100% | ↓50% | 2 50% | ↓50% | 1 25% |
| 商品: apgo-bug-tar-remover | 4 100% | ↓25% | 3 75% | ↓100% | 0 0% |
| 商品: apgo-all-purpose-cleaner | 4 100% | ↓75% | 1 25% | ↓100% | 0 0% |