漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。
每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: extreme-iron-remover 的 session。
| 來源 | 進站 | 看商品 | 加購 | 開始結帳 | |||
|---|---|---|---|---|---|---|---|
| facebook/120248811827730391 | 46 100% | ↓0% | 46 100% | ↓95.7% | 2 4.3% | ↓50% | 1 2.2% |
| direct | 29 100% | ↓3.4% | 28 96.6% | ↓71.4% | 8 27.6% | ↓37.5% | 5 17.2% |
| metaads/extreme-iron-remover | 12 100% | ↓0% | 12 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244102626120009 | 9 100% | ↓0% | 9 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120244296437020009 | 8 100% | ↓0% | 8 100% | ↓100% | 0 0% | – | 0 0% |
6 100% | ↓0% | 6 100% | ↓100% | 0 0% | – | 0 0% | |
5 100% | ↓20% | 4 80% | ↓50% | 2 40% | ↓50% | 1 20% | |
| facebook/120243306120740009 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 1 20% |
| facebook/120243212908450009 | 5 100% | ↓0% | 5 100% | ↓80% | 1 20% | ↓100% | 0 0% |
| facebook/120243130496530009 | 5 100% | ↓0% | 5 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/glass-coating-G8888 | 3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% | ↓0% | 1 33.3% |
| metaads/apgo-superwash-618 | 3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| metaads/2606meta | 3 100% | ↓0% | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| facebook/120248799401500391 | 3 100% | ↓0% | 3 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/coating-2026618-g8888 | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/allproduct-H8888 | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% | – | 1 50% |
| metaads/glasscoating/loveb1g2f | 2 100% | ↓0% | 2 100% | ↓0% | 2 100% | ↓50% | 1 50% |
| metaads/2606 | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% | – | 0 0% |
| youtube/sag_organic | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| tiktok/618極光銷售 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| shareable_link_linktree/G9G11-G8888 | 1 100% | ↓100% | 0 0% | – | 0 0% | – | 0 0% |
| shareable_link/18e1d8 | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% | ↓0% | 1 100% |
| metaads/glasscoatingb1g1 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/aurora-coating12 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| metaads/0629_35 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| meta/mid-carwash | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
| facebook/120249200433500391 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% | – | 0 0% |
每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = metaads/0629_35 的 session。
| 商品頁 | 看商品 | 加購 | 開始結帳 | ||
|---|---|---|---|---|---|
| 商品: 2026周年慶限定-滿漢盛宴-限量盲盒 | 211 100% | ↓94.3% | 12 5.7% | ↓100% | 0 0% |
| 商品: aurora-coating | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| 商品: apgo-atomic-colored-glaze | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| 商品: 狂殺↘24折-老闆生日慶-職人精選福箱-拆開現賺-11400 | 3 100% | ↓66.7% | 1 33.3% | ↓100% | 0 0% |
| 商品: apgo-plastic-protectant | 2 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-enamel-crystal-coating | 2 100% | ↓50% | 1 50% | ↓100% | 0 0% |
| 商品: glaze_coating | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: extreme-iron-remover | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-wiper-fluid | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-細節刷成雙組合 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo-噴霧瓶 | 1 100% | ↓100% | 0 0% | – | 0 0% |
| 商品: apgo-九合一磁土 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: apgo加厚洗車巾 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |
| 商品: 原子封體鍍膜 | 1 100% | ↓0% | 1 100% | ↓100% | 0 0% |