來源 × 品項 · 漏斗卡點

漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。

篩選中:來源 = meta/2603-meta · 品項 = 商品: g11測速器贈品-勿下單  ✕ 清除篩選

來源 × 漏斗

每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: g11測速器贈品-勿下單 的 session。

來源進站看商品加購開始結帳
facebook
14
100%
↓0%
14
100%
↓100%
0
0%
0
0%
direct
9
100%
↓0%
9
100%
↓88.9%
1
11.1%
↓0%
1
11.1%
facebook/120248811827730391
8
100%
↓0%
8
100%
↓100%
0
0%
0
0%
facebook/120243306120740009
8
100%
↓0%
8
100%
↓100%
0
0%
0
0%
facebook/120244296437020009
5
100%
↓0%
5
100%
↓100%
0
0%
0
0%
metaads/2606meta
4
100%
↓0%
4
100%
↓75%
1
25%
↓-100%
2
50%
facebook/120243130496530009
4
100%
↓0%
4
100%
↓100%
0
0%
0
0%
facebook/120243212908450009
3
100%
↓0%
3
100%
↓100%
0
0%
0
0%
metaads/glasscoating/loveb1g2f
2
100%
↓0%
2
100%
↓100%
0
0%
0
0%
metaads/2606
2
100%
↓100%
0
0%
0
0%
0
0%
metaads/0629_35
2
100%
↓0%
2
100%
↓100%
0
0%
0
0%
facebook/120244102626120009
2
100%
↓0%
2
100%
↓100%
0
0%
0
0%
shareable_link_linktree/glass-coating-G8888
1
100%
↓0%
1
100%
↓100%
0
0%
1
100%
shareable_link_linktree/coating-2026618-g8888
1
100%
↓100%
0
0%
0
0%
0
0%
shareable_link_linktree/allproduct-H8888
1
100%
↓100%
0
0%
0
0%
1
100%
shareable_link_linktree/G9G11-G8888
1
100%
↓100%
0
0%
0
0%
0
0%
metaads/glasscoatingb1g1
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%
metaads/atomic-coating
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%
metaads/618ready
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%
meta/2603-meta
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%

品項(商品頁)× 漏斗

每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = meta/2603-meta 的 session。

商品頁看商品加購開始結帳
商品: apgo-g11-plus
1139
100%
↓99.5%
6
0.5%
↓33.3%
4
0.4%
商品: g9-plus
19
100%
↓94.7%
1
5.3%
↓100%
0
0%
商品: atomic-coating
2
100%
↓100%
0
0%
0
0%
商品: apgo-wiper-fluid
2
100%
↓100%
0
0%
0
0%
商品: 24v測速器電源線
2
100%
↓100%
0
0%
0
0%
商品: water-stain-removeer
1
100%
↓100%
0
0%
0
0%
商品: g11測速器贈品-勿下單
1
100%
↓100%
0
0%
0
0%
商品: atomic-coating-value-package
1
100%
↓100%
0
0%
0
0%
商品: apgo-tire-shine-high-gloss
1
100%
↓100%
0
0%
0
0%
商品: apgo-細節刷成雙組合
1
100%
↓100%
0
0%
0
0%
商品: 🚗-全能守護組合-亮車-淨衣一次到位
1
100%
↓100%
0
0%
0
0%