來源 × 品項 · 漏斗卡點

漏斗:進站 → 看商品 → 加購 → 開始結帳。完成下單發生在 Shopify 站外結帳頁,不在 web_events 內,故漏斗終點為「開始結帳」;真正成交數需日後與訂單端 join。紅字 = 該列最大流失關卡。

篩選中:來源 = google · 品項 = 商品: upup  ✕ 清除篩選

來源 × 漏斗

每列一個流量來源。點來源名稱 → 下方「品項漏斗」只看該來源。 目前限定看過 商品: upup 的 session。

來源進站看商品加購開始結帳
facebook/120248811827730391
3
100%
↓0%
3
100%
↓100%
0
0%
0
0%
metaads/glasscoating/loveb1g2f
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%
metaads/2606meta
1
100%
↓0%
1
100%
↓0%
1
100%
↓100%
0
0%
google
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%
facebook/120243130496530009
1
100%
↓0%
1
100%
↓100%
0
0%
0
0%

品項(商品頁)× 漏斗

每列一個商品頁。點品名 → 上方「來源漏斗」只看看過該商品的 session。 目前限定來源 = google 的 session。

商品頁看商品加購開始結帳
商品: apgo-atomic-colored-glaze
19
100%
↓100%
0
0%
0
0%
商品: apgo-wiper-fluid
14
100%
↓78.6%
3
21.4%
↓0%
3
21.4%
商品: aurora-coating
12
100%
↓91.7%
1
8.3%
↓0%
1
8.3%
商品: glass-coating
11
100%
↓81.8%
2
18.2%
↓50%
1
9.1%
商品: apgo-g11-plus
11
100%
↓81.8%
2
18.2%
↓100%
0
0%
商品: apgo-glass-cleaner
8
100%
↓87.5%
1
12.5%
↓0%
1
12.5%
商品: atomic-coating
7
100%
↓71.4%
2
28.6%
↓50%
1
14.3%
商品: apgo-prefect-glass-restorer
7
100%
↓57.1%
3
42.9%
↓0%
3
42.9%
商品: apgo-enamel-crystal-coating
5
100%
↓80%
1
20%
↓0%
1
20%
商品: ti-coating
4
100%
↓75%
1
25%
↓0%
1
25%
商品: glaze_coating
4
100%
↓75%
1
25%
↓0%
1
25%
商品: g9-plus
4
100%
↓75%
1
25%
↓100%
0
0%
商品: extreme-iron-remover
4
100%
↓75%
1
25%
↓0%
1
25%
商品: atomic-cyrstal-coating
4
100%
↓75%
1
25%
↓0%
1
25%
商品: apgo-car-shampoo
4
100%
↓75%
1
25%
↓0%
1
25%
商品: apgo鍍膜布
3
100%
↓33.3%
2
66.7%
↓0%
2
66.7%
商品: apgo珊瑚絨毛巾
3
100%
↓66.7%
1
33.3%
↓0%
1
33.3%
商品: water-stain-removeer
2
100%
↓50%
1
50%
↓0%
1
50%
商品: atomic-coating-value-package
2
100%
↓100%
0
0%
0
0%
商品: apgocotton
2
100%
↓50%
1
50%
↓100%
0
0%
商品: apgo-wheel-cleaner
2
100%
↓50%
1
50%
↓0%
1
50%
商品: apgo-superwash
2
100%
↓100%
0
0%
1
50%
商品: apgo-car-wash-mitt
2
100%
↓0%
2
100%
↓0%
2
100%
商品: apgo-anti-scratch-prewash-cleaner
2
100%
↓50%
1
50%
↓0%
1
50%
商品: apgo-鍍晶海綿
2
100%
↓50%
1
50%
↓0%
1
50%
商品: 618樂購季-30分鐘快速亮車組
2
100%
↓50%
1
50%
↓0%
1
50%
商品: 618樂購季-夏日抗曬防護組
2
100%
↓100%
0
0%
0
0%
商品: 新手鍍膜入門組-原子鍍膜-2-加厚洗車巾-1-鍍膜布-2
2
100%
↓50%
1
50%
↓100%
0
0%
商品: 原子封體鍍膜
2
100%
↓100%
0
0%
0
0%
商品: upup
1
100%
↓100%
0
0%
0
0%